360° immersive video

I got to see something today that really impressed me…and that takes a lot. The folks at northStudio360 have been working on some very cool 360° video technology and showcased their latest project today.

Working with the stunning Nimmo Bay Resort (I haven’t been), which is a heli-adventure and fly fishing lodge on Vancouver Island, they have found an innovative way to capture the experience of visiting the lodge.

How did they do this and how did it impress me? Ryan Whitehead at northStudio360 took 6 Canon 5d MkII DSLR cameras and attached them to a pole that was mounted to the helicopter and then flew around the landscape. Using technology he developed, then stitched all the video together to really create something amazing.

Enough talk, check it out yourself (make sure you view it full screen and sorry about the autoplay – I’d kill it if I could):

Use your mouse or arrow keys to navigate around the video….I’m pretty sure I’ve never seen anything this slick in immersive video….arguably, this is cooler than 3D video (to me at least).

This technology has many potential applications and Ryan is working on extending it with the ability to embed geotagged photos into the video so after you visit a place like Nimmo Bay, you can upload your photos and see/navigate to them in the context of the video so that the video evolves and grows as people contribute content to it. Also coming soon is iPad/iPhone compatible viewers since the video above is embedded flash.

Very cool stuff.


  1. Tyler says:

    Wow now that is REALLY REALLY COOL!

    You can even pause it, and still move around the pano!

    I want to see more!

  2. Dave says:

    Crazy stuff. Definitely a hint of what is to come in this space.

    One thing I would like to see: to be able to slow down playback – that would be cool.

    Oh yeah, might want to mute the music track on this one too ;-) Sorry, not a fan.. heh.


  3. Very cool video, and when combined with the 360 is amazing.

    Reminds me of the helicopter rides over amazing rivers and mountain peaks between Kitimat and Kemano BC I was thrilled to get many times when working for Alcan.
    Did you know in a helicopter you can get 360 degree full circle rainbows!

    Thanks for sharing!

  4. Teg Brar says:

    Sensational…this is very cool and a sign of things to come.
    Congratulations to the folks at North Studio 360.

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